How can you reverse empty shops in Leicester ?
"Empowering Local Retail"
1. Vision & Mission
- Vision: To digitize and empower every local shop in the UK, turning them into smart, connected community hubs.
- Mission: Provide micro-retailers with tools to sell online, offer digital services, and compete in the modern economy.
2. Problem Statement
- 50,000+ independent shops in the UK face:
- Declining foot traffic
- Limited access to digital tools
- Competition from large chains and e-commerce giants
- Many lack the infrastructure to offer online ordering, digital payments, or value-added services.
3. Solution: an app linking all local shops.
A mobile-first platform that enables:
- Digital storefronts for local shops
- Bulk purchasing and supplier access
- Digital services like bill payments, top-ups, and subscriptions
- Click-and-collect and local delivery integration
4. Market Opportunity
- UK retail market: £400+ billion annually
- 70% of consumers say they want to support local businesses
- Rise of social commerce, community loyalty, and hyperlocal delivery
5. Product Demo
- App interface showing:
- Shop dashboard
- Inventory management
- Digital services menu
- Customer loyalty features
6. Business Model
- Freemium model for shops: free basic tools, paid premium features
- Commission on digital services sold (e.g., top-ups, subscriptions)
- Partnership revenue from suppliers and logistics providers
- Advertising and featured listings for local promotions
7. Go-to-Market Strategy
- Pilot in Leicester: Partner with 100+ corner shops and ethnic grocers
- Collaborate with:
- Local councils
- Chambers of commerce
- Community organizations
- Launch with incentives: free onboarding, marketing support, and training
8. Competitive Landscape
| Platform | Focus | Strengths | Gaps ShopLink Fills |
|---|---|---|---|
| Deliveroo | Food delivery | Logistics, brand | No support for micro-retail |
| Shopify | E-commerce | Customization | Not tailored for local shops |
| PayPoint | Bill payments | Trusted network | No digital storefronts |
9. Team
- Founder: Background in retail tech and community development
- CTO: Expert in mobile platforms and fintech
- Advisors: Local business leaders, retail consultants, and council reps
10. Financials & Projections
- Year 1: Pilot + 5,00 shops onboarded in Leicester
- Year 2: Expand to 20,000 shops across UK cities
- Revenue streams: SaaS subscriptions, service commissions, partnerships
- Break-even: Year 3 with £5M annual revenue
11. Impact & ESG Goals
- Economic inclusion: Digitize underserved retailers
- Environmental: Promote local sourcing and reduce delivery emissions
- Social: Strengthen community ties and local economies
12. Next steps:
- Platform development
- Pilot launch in Leicester
- Marketing and merchant onboarding
- Strategic partnerships with councils and fintech providers
📌 Business Plan Highlights
Target Audience:
- Independent retailers (corner shops, ethnic grocers, newsagents)
- Consumers seeking convenience and community connection
- Local councils aiming to revitalize high streets
Key Differentiators:
- Hyperlocal focus
- Digital services integration
- Community-first branding
- Offline-to-online enablement
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